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"Apple Misses iPhone Customers as Global Carriers Balk" Bloomberg describes Apple's delicate balancing act.
With China Mobile (the world’s biggest phone company) and NTT DoCoMo (Japan’s largest mobile carrier) not agreeing to carry the iPhone, Apple is missing out on potentially huge and lucrative markets.
But the reasons for the holdouts are many, varied and complicated. http://www.bloomberg.com/news/2013-05-06/apple-misses-iphone-customers-as-global-carriers-balk.html